A study on ‘Dark Patterns’, done by researchers at Princeton

A study on ‘Dark Patterns’, done by researchers at Princeton, has identified that deceptive designs usually have two goals:
1. Convincing users to buy more stuff
2. Convincing them to give up data
If you think about it, both lead to the other.
Design was supposed to set us free. However, in this case, it is making us pay.

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